Tuesday 14 July 2009

Guardian still most popular online UK newspaper


Guardian.co.uk remained the most popular UK newspaper brand online in May, with 27.2 million users, despite a lift in Telegraph.co.uk's users to 25.2 million, fuelled by its coverage of MPs' expenses. News International's incoming chief executive Rebekah Wade prepares to leave her role as editor of The Sun on a high, with TheSun.co.uk (22.9 million) leapfrogging Times Online (20.4 million) in May.



May's ABCe data shows Mirror Group Digital - which includes Mirror.co.uk and People.co.uk - was the fastest-growing site in terms of global users, up 80% year on year to 8.7 million. Mail Online had the smallest annual growth of global users, up 31.7% to 24.6 million.

However, in terms of UK users, Mirror Group Digital was again the fastest growing year on year, up 72.4% to 4.5 million. Guardian.co.uk had the lowest growth of UK users, up 29.7%, to 9.9 million.

Source: Media week July



0 comments: