Aegis agencies team up to work on ARG projects

Consumers are to be exposed to a series of alternate reality game (ARG) experiences designed by a team of Aegis-owned agencies.Mobile agency Marvellous, digital agency de-construct and outdoor agency Posterscope have pooled their skills to offer brands the opportunity to roll out immersive, integrated 'missions' for consumers.The move is part of the launch of a formal joint pitching structure by the Aegis network.

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